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What I Use to Grow My Traffic as a Small Blog
There is no doubt that you have probably already heard of Tailwind. If you haven’t then I’m glad I am the first to be able to share this with you. If you have heard about it but you aren’t quite sure what all the fuss is about then I am about to tell you.
Tailwind has helped me grow my blog traffic from 300 page views one month to over 7,000 page views the next month! My blog was only a few months old at that point as well!
What is tailwind
- Tailwind is a scheduler for posting to Pinterest and Instagram. There are options to have it post on Twitter and Facebook as well. But you can schedule out in advance for Pinterest and Instagram.
- It has designated times for your pins/ posts to go live according to when it will be most viewed by your follows.
- The Instagram feature even offers you suggestions for the best hashtags to use and you can save a list of the hashtags you want to use for each post. This saves time trying to remember all of them and then, of course, typing them all in.
- You can add up to 50 times per day to pin to Pinterest
- You can make board lists to group your boards or group boards together.
- It breaks down the analytics to tell you how your pins are doing. If you are analytical you will love this feature. Pinterest provides analytics and so does Tailwind. You can compare and see how well your pins are doing and so much more! For me, it is a bit overwhelming how much information is provided. That is a great problem to have though! I can learn it all but I would prefer too much information than not enough!
- There are Tailwind Tribes on Tailwind that is a group of others in your niche that you can share each other’s content.
- Benefits of Tailwind Tribes
- You can easily pick pins to repin in your niche
- Your pins will be more likely to be repined as well by those in your Tribe (you scratch my back, I’ll scratch yours)
- You can see how many times your pin has been reshared within the Tribe
- You can see how many pins you have repined within the Tribe
- You can chat with the Tribe members
- You can sign up for 5 different Tribes for free
- You can add up to 30 pins per month into the Tribe. This helps from it being overloaded. You will make sure you are sharing your best pins in there and so will your Tribe members. Making the pins in there higher quality to share with your followers.
- Tailwind is working on rolling out a loop feature. It is in Beta testing right now. From what I hear it is really awesome. This will save everyone even more time!
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1. Sign up for a free trial ($15 credit)
You can sign up for a $15 credit that works out to be a one-month free trial if you use my referral link right here!
2. Enter in your info on profile
Once click on the link just go through and sign yourself up and fill in your information in your account. There are also awesome tutorial videos that will pop up and walk you through how to navigate through Tailwind.
3. Install extension
- The Tailwind extension is super easy to install and use. It will place a Tailwind icon on the top toolbar of your internet window. This makes using Tailwind on Pinterest a breeze!
Once you are on Pinterest you can search for the pins that you are looking for (ex: how to blog) and then when the results pop up you can then click on the extension and it will pull all those pins so you can then choose which ones you want to repin.
You simply click on the pins you want to repin and the board you want them to be pinned too.
You can have them all go to the same board or you can choose a different board for each pin!
After you have selected which pins you want and where you want them to go, you just hit schedule the queue and it will fill up your Tailwind schedule!
You can also use the Tailwind extension on any other website as well. If you are on a blog you just love and you want to repin from it, you can use the extension the same way.
After you have hit schedule Tailwind will pull up a list of other pins you may also be interested in repining. Sometimes they have awesome suggested pins and sometimes they don’t. You don’t have to repin any of them but it is great to have more pins to choose from if you find one that you like!
4. Set up preferences/how many pins per day.
- As I said you can set your schedule to pin up to 50 times a day. You don’t have to do that many and if you find it difficult to keep it full then you may want to do less.
- I used to do 50 but then I was unable to stay consistent. It felt like my queue would never stay full and I would end up pinning 50 times for 2 days and then only a few for 2-3 days and then back to 50 when I was able to refill it.
- I decided to drop it down to 20 times so that my queue was consistently full every day. You just need to find what works for you!
It has a smart schedule so it knows when your followers are on Pinterest
- Of those different time spots that you can choose from on Tailwind to pin your pins, they are in a small schedule. This means that Tailwind knows when it is best for you to pin for you. They know when your viewers are most likely on Pinterest and can see your pins!
How amazing is that! You don’t have to guess if you need to be up at 5 am pinning about breakfast recipes. Tailwind will do it all for you!
Pin up to 50 times a day
- As I said you can pin up to 50 times a day. Of those pins, you can do them all of your own pins or half yours and half others. It is all up to you!
- Pin to your preference. Some say 80/20 some say 50/50 and some say 20/80
Pin to group boards and your own boards
- You have the option to pin to your boards or to group boards you are apart of.
- Group boards are boards where there are multiple collaborators. You all contribute to the same board and share each other’s pins.
- Most group boards are niched down to be specific about a certain niche. There are some that are broader such as Mom Bloggers. That could be any type of blog made by a mom. You could have a wide variety of blog topics in there.
- But most are narrowed down. Such as gluten-free recipes group board. So you are only sharing gluten-free recipes on that board.
- There are pros and cons to both. Not niched down gives you more opportunity add more pins. However, that also gives chances of it being overlooked because there are so many different kinds of pins in that group board. Niched down means those people in that group board are interested in your niched pin so it is more likely to be noticed however you may not have as many pins to contribute.
Pin to Tailwind Tribe
- Don’t forget to add pins and share pins from your Tailwind Tribes!
- When using the extension sometimes the URL and description on that pin don’t move over and you have to manually add it. Sometimes that is easy and sometimes you can’t read on the image who made the pin.
- In Tailwind, Tribes you don’t have to worry about that. Those will always be on the pin making resharing it super easy!
- Until the looping strategy goes live there is another way to loop your pins. Suzi from Start a Mom blog does a great job explaining how to do that in her post.
5. Tell others and get free months of Tailwind
- Tailwind has a referral program that if you share Tailwind and someone signs up they get $15 and you get $15. This is equivalent to a free month for each of you! Tailwind will automatically add that to your accounts. So by sharing Tailwind, you can essentially use Tailwind for free yourself with at least one sign up from a friend each month!
So to get started with Tailwind
– Install the extension
– Watch the tutorial video on Tailwind
– Start pinning
– Grow your blog traffic!
For more information on how I grew my blog traffic over 600 page views in one day on my small blog, you can check out this post.